Book marketing 101

Book Marketing 101

Taught by - 2 Comments

Start this course

All successful independent authors have one thing in common: they've found a way to build a loyal readership who raves about every single one of their books. All this takes time and dedication, on top of a few necessary online marketing tools like a website or a mailing list. If you're about to self-publish your first book, this course will go over all the basics you need to know to market your book successfully.

We have more advanced courses on book marketing, focusing on specific aspects and strategies. However, if you don't know why it's important to have a website and mailing list; if you don't know how to track and measure your marketing efforts; or if you simply have no idea where to begin, this course is the right one for you!

What you'll learn in this course:

  • How to build a robust marketing plan
  • How to prioritize your book marketing efforts to avoid burning out
  • How to set up and grow your mailing list
  • 7 marketing channels that have proven successful for most authors
  • How to leverage the Amazon algorithms to sell more books

Students can only enroll in one class at a time. If you’re currently taking a course, please wait until it has finished before signing up for a new one.


Brought to you by:

Ricardo FayetRicardo is one of the co-founders and the marketing director of Reedsy, a marketplace that has been capturing all the brilliant editorial, design, and marketing talent that has been leaving the traditional publishing companies in the past few years. In his spare time, Ricardo is a speculative fiction enthusiast and enjoys talking about book marketing with authors. He’s currently finishing his first non-fiction book.

Start this course

Discuss this course

2
Leave a Reply

1 Comment threads
1 Thread replies
0 Followers
 
Most reacted comment
Hottest comment thread
2 Comment authors
  Subscribe  
newest oldest
Notify of
Jack

I am signed up for the Amazon advertising course but have not received the second course. I got the first one and saved. But I have not got #2. There was an envelope, ??? I need to learn more about marketing. What have I done wrong?

Continue learning

People who enjoyed this course also looked at the following:

How to Self-Edit Your Manuscript Like a Pro

The ability to self-edit is a skill that needs to be in every author's tool belt.But why should you self-edit? Just send your manuscript to a freelance editor instead! Well, it’s a foolish use of …

Taught by Lisa Lepki

View course

How to Write YA That Sells

Have you ever wanted to write a YA novel — and actually sell it to a publisher when you're done? From tracking trends to targeting the right audience, the process of writing sales-worthy YA can …

Taught by Blair Thornburgh

View course

How to Write for Middle-Grade Readers

Good news: There’s never been a better time to write Middle Grade. With the YA market as saturated as it is, editors aren’t acquiring as much of it as they used to. This has been …

Taught by Judy Goldschmidt

View course

How to Find Your Target Readers

One of the most important things you can do before you launch your book — before you even write it — is to fully understand who you are writing for. Whether you're looking to land …

Taught by Belinda Griffin

View course

Novel Revision: Understanding the Craft

The first draft of a novel is just that — the first stage of a process. It's where you get all your ideas out onto the page. After you're done, the real craft of writing …

Taught by Gotham Writers Workshop

View course

How to Turn Your Cookbook Idea into a Reality

So, you want to write a cookbook — that’s great news because Food and Drink is one of the best-selling genres in nonfiction! But where to start? Well, there are a few things you want to decide …

Taught by Laura Gladwin

View course
×
Book Marketing Checklist
Download: Free Book Marketing Checklist