Tips from top marketing professionals on the three most essential components of marketing a memoir: determining who your readers are, figuring out how to connect with them, and establishing yourself as reputable and compelling source on the subject matter.
Giuseppe Porcaro is the author of DISCO SOUR: an existential odyssey of a heartsick politician trying to save a war-torn, post-austerity Europe from algorithmic autocracy. In this article, he talks about the collaboration behind his latest novel, which was inspired in large part by interactive events he organized during the writing process.
This August, Simon Woodward published his fifth book, Dead Weapons. During the writing process, Simon faced a struggle familiar to many writers: should he follow his creative instincts or tailor his novel to enhance its marketability? In this article, Simon talks about the act Faulkner’s coined “killing your darlings,” and discerning the difference between making ... read more »
Tim Moore is a Reedsy publicist with over 20 years experience managing successful sales, marketing and publicity campaigns for major publishing companies as well as several independents. Along with Mitch Albert, he co-founded Periscope Books in 2014 and The Momentum Publishing Company in 2016. Publicity has always been the darling of book promotion. Unlike sales ... read more »
Amazon ads have been the talk of indie author town since Amazon opened its AMS platform to all KDP users in 2016. While Facebook ads become increasingly competitive, as Mark Dawson already predicted on this blog back in 2015, Amazon have made huge improvements to their advertising platform, and are progressively becoming one of the ... read more »
Now that you’ve learned our 10 Tips on How to Make an Author Website, you’re probably ready to set up shop. If you’re itching to make a big impression but need a boost of creativity to get you started, check out the 12 author websites below. Each website was picked because it features an example ... read more »
Carol Cooper is a journalist, author, and doctor. She writes for The Sun newspaper, broadcasts on TV and radio, and has a string of non-fiction books to her name including an award-winning textbook of medicine. In this post, Carol reveals how she got her latest novel, Hampstead Fever, into Britain’s largest chain of booksellers.
Brent Jones recently gave up his freelance career as a social media manager to pursue creative writing full-time. At the end of this past February, he published his debut novel, The Fifteenth of June, and in the following month, Brent has been focused on what he knows to be an equally important part of an author's job: marketing. In ... read more »