Book Marketing

Producing a professional book is no easy thing, but selling it is even harder! On the Reedsy Blog, we share the latest book marketing trends and inspiration to make the process a bit easier.

Creating an Effective and Timely Book Publicity Plan

Mar 21, 2018 – Book Marketing

Publicity is a commonly misunderstood side of book marketing — it's often assumed that a publicist's job is to get reviews and interviews. But this is just the tip of your book publicity plan — there is so much more a book's launch team needs to do, according to this new post from publicist Colee... Read more →


The 11 Best Marketing Books for Authors

Mar 15, 2018 – Book Marketing

The ten best marketing books for authors — all hand-picked by the marketing professionals on our marketplace! Read more →


70+ Book Marketing Ideas to Rocket-Boost Your Sales

Mar 14, 2018 – Book Marketing

No matter what kind of book they’re writing, every self-publishing author will eventually arrive at the same question: what’s the best way to market it? The good news is that tons of other indie authors have grappled with this question already — and that by following in their footsteps, you can create a book marketing plan that will have your book flying off the shelves. Read more →


Authors: Build Your Street Team in 4 Simple Steps

Dec 07, 2017 – Book Marketing

Want to get strangers to do your book publicity for you? Discover how to grow your author street team to get reviews and word-of-mouth. Read more →


How I Wrote My Novel by Building a Community

Sep 14, 2017 – Perfecting your Craft, From our Authors, Book Marketing

Giuseppe Porcaro is the author of DISCO SOUR: an existential odyssey of a heartsick politician trying to save a war-torn, post-austerity Europe from algorithmic autocracy. In this article, he talks about the collaboration behind his latest novel, which was inspired in large part by interactive ev... Read more →


How to Kill Your Darlings

Aug 30, 2017 – From our Authors, Book Marketing

This August, Simon Woodward published his fifth book, Dead Weapons. During the writing process, Simon faced a struggle familiar to many writers: should he follow his creative instincts or tailor his novel to enhance its marketability? In this article, Simon talks about the act Faulkner’s coined “... Read more →


Going Viral: 5 New Opportunities to Get Book Reviews

Jul 12, 2017 – Book Marketing

Dana Kaye is a Reedsy book publicist and author. Known for her innovative ideas and knowledge of current trends, she frequently speaks on the topics of social media, branding, and publishing trends. In this post, she shares her top 5 tips for getting book reviews. In the past ten years, the pu... Read more →


Becoming an Amazon Bestselling Author with a First Fiction Book: An Interview with ML Banner

Jul 06, 2017 – Book Marketing

Writing is no easy thing. Most authors who end up making a living out of it actually say it’s one of the hardest professions. It takes a lot of time, dedication and energy. If on top of writing, you also have to do all the activities associated with publishing the book, it becomes more than just... Read more →


Amazon Ads for Authors: Boost Your Sales TODAY

Jun 15, 2017 – Book Marketing

Amazon ads have been the talk of indie author town since Amazon opened its AMS platform to all KDP users in 2016. While Facebook ads become increasingly competitive, as Mark Dawson already predicted on this blog back in 2015, Amazon has made huge improvements to their advertising platform, and ar... Read more →


13 Author Websites That Get It Right

May 30, 2017 – Book Marketing

Now that you’ve read our 10 Tips on How to Make an Author Website, you’re probably ready to set up shop. If you’re itching to make a big impression, but need a boost of creativity to get you started, check out the 13 author websites below. Each website was picked because it features an example o... Read more →


Paleo Publishing: A Caveman's Guide to Book Marketing

Apr 13, 2017 – Book Marketing

For outdated book marketing advice, who better to ask than a recently unfrozen caveman author? Read our interview with the Stone Age Stephen King. Read more →


5 Simple Marketing Strategies for First-Time Authors

Apr 06, 2017 – From our Authors, Book Marketing

Brent Jones recently gave up his freelance career as a social media manager to pursue creative writing full-time. At the end of this past February, he published his debut novel, The Fifteenth of June, and in the following month, Brent has been focused on what he knows to be an equally important p... Read more →


Using Tricks of the Librarian Trade to Market my Book

Mar 30, 2017 – Book Marketing

Melodee Elliott may have been new to self-publishing when she released her debut novel, The Assumption Code, earlier this year. However, having a Master's Degree in Library Sciences, she's no stranger to looking for books. In this article, she talks about how she put the theories she learned in h... Read more →


Was Swearing in My Book Title a Sh*tty Idea?

Feb 23, 2017 – From our Authors, Book Marketing

When not traveling the world, Jeff Wheeland lives in California with his wife and baby daughter. This is his first novel and he may even write another if anyone likes this one. Hell, he may even write another if no one likes this one. In this article, Jeff talks about his decision to swear in the... Read more →


5 Reasons Why Selling to Libraries Needs to be a Top Priority

Feb 22, 2017 – Understanding Publishing, Book Marketing

Publishing industry expert Amy Collins reveals why self-publishing authors should try to get libraries to stock their books. Read more →


The 21 Best News Roundups for Self-Publishing Authors

Feb 08, 2017 – Perfecting your Craft, Understanding Publishing, Book Marketing

We're helping to streamline your learning — and cut back on your hours of aimless browsing — with this list of our favorite writing and self-publishing roundups. Read more →


How to Identify a Target Audience for Your Book in 3 Steps

Aug 04, 2016 – Book Marketing

Don’t you feel like your book could be a massive hit, if only the right people knew about it? If there were only some way of finding your target audience, you'd be able to reach out and get your novel into their hands or e-readers. This post will lay out a method on how to identify a target audie... Read more →


Self-Publishing Tips from one of the UK's Bestselling Authors

Jun 07, 2016 – Understanding Publishing, Book Marketing

For those of you who are still skeptical about the extent of self-publishing's promise, Adam Croft is all the inspiration you need. With 150,000 copies sold in the first quarter of 2016 and a book deal with Amazon, things are only looking up for this new indie giant. In this post, he shares his t... Read more →


How I Failed at Promoting my Novel with Amazon Advertising

May 12, 2016 – Book Marketing

At Reedsy, we like to stay on top of new marketing opportunities for authors. We covered Product Hunt Books when they launched. Advertising on Amazon (via Amazon Marketing Services) is not “new”, however, it is still, largely, an untapped resource for authors. In this guest post, indie author Eli... Read more →


Written Word Media: An Awesome Ad Platform for Authors

Mar 10, 2016 – Book Marketing

One of the questions we get most often at Reedsy is: "where can I promote my book". You're probably already familiar with Bookbub, but their exclusivity makes it hard for the emerging author to get a promotion with them. This is where Written Word Media come in: another proven ad platform for aut... Read more →


Getting Your Book Coverage in the National Press

Jan 21, 2016 – Understanding Publishing, Book Marketing

This is a guest post by Douglas Wight, freelance journalist, author, publisher and book serialization specialist. He explains how authors can get book coverage in the national press… and get paid for it! Book Coverage: Making A Splash How many “likes”, how many “followers”, how’s your “discoverab... Read more →


6 Steps for Building your Author Mailing List through Giveaways

Dec 23, 2015 – Book Marketing

One of the main questions that torment debuting authors is: how do I build an audience for my first book before I release it? Most authors are aware that they should start building their author mailing list months in advance, they just don’t know how. Of course, that’s easier said than done, espe... Read more →


Getting "Traction" for Your Books — Interviewing Justin Mares

Nov 06, 2015 – Book Marketing

“Most startups don't fail at building a product. Most startups fail at getting traction.” — Traction Book The same can be said of books. Most authors don’t fail at writing a book, they fail at finding their readers and selling the book to them. This is why we’ve always stressed how authors and st... Read more →


Publishing a Fundraising Field Guide, by Carlos Eduardo Espinal

Aug 14, 2015 – Book Marketing

Three days ago, we experienced the mixture of fear, excitement and fascination that comes with a book launch. We released our very first book under the Reedsy imprint: a Fundraising Field Guide, by Carlos Eduardo Espinal, partner at Seedcamp (Europe’s #1 Acceleration Fund). Reedsy is not really ... Read more →


Pinterest for authors: a step-by-step guide

Jul 28, 2015 – Book Marketing

Pinterest is the social media site that has every wannabe chef and bride-to-be totally hooked. It allows users to “pin their interests” to create virtual scrapbooks filled with hundreds of inspirational images: recipes, vacation destinations, home decor, wedding details, etc. With about 70 millio... Read more →


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