Book Design 101

Taught by - Leave your thoughts

Start this course

Book design is that under-appreciated step of the publishing process that can make or break a book. A book's cover is going to determine whether the book gets picked up in a book store, or clicked upon on Amazon. A book's interior design — or typesetting — will not affect purchasing decisions, however it will deeply and subliminally influence the reading experience throughout the whole book. 

A book is a simple object, but designing and producing a professionally looking one is a complex task. It's not all up to the author, of course: there are professional designers for that; however, whether you're self-publishing or working with a publisher, you should know at least the basics of the design process. Not just for curiosity, but because the design decisions your team will take will influence the rest of your career. You want to be a part of these decisions.

What you'll learn in this course:

  • How to get the most out of a professional cover designer
  • How books are structured (front, body, back matter)
  • What typesetting is and how you can DIY typeset your book
  • How to use the Van de Graaf canon to determine margins
  • How to produce the different formats you'll need for distribution

Students can only enroll in one class at a time. If you’re currently taking a course, please wait until it has finished before signing up for a new one.


Brought to you by:

Emmanuel NatafEmmanuel is a Founder and CEO of Reedsy, a marketplace that connects authors and publishers with the world’s best editors, designers and marketers. Emmanuel dedicates most of his time to building Reedsy’s product and is interested in how technology can transform cultural industries. He's one of the main thinkers behind Reedsy's Book Editor, which allows any author to produce a professionally typeset book in a matter of minutes.

Start this course

Discuss this course

Continue learning

People who enjoyed this course also looked at the following:

Book Reviews and How to Get Them

Chances are that in your past, you've decided to read a book based on the number of reviews it had. It's no secret on the flip side, either: as an author, you know that your book …

Taught by Amy Holman Edelman

View course

How to Create the Ultimate Book Marketing Plan

What if you could KNOW your book will be a success before you launch it? Most authors spend 80% of their time writing a book, but only 20% preparing to market their book. Yet, it’s the …

Taught by Rob Eagar

View course

Book Design 101

Book design is that under-appreciated step of the publishing process that can make or break a book. A book's cover is going to determine whether the book gets picked up in a book store, or clicked …

Taught by Emmanuel Nataf

View course

How to Market Your Children's Book

Getting a self-published children's books into the hands of your readers comes with a unique set of challenges. Common approaches to book marketing will often fall short as you attempt to appeal to your target …

Taught by Eevi Jones

View course

How To Get Your Books into Libraries

US libraries spend hundreds of millions on new materials like books every single year. If you're not with a publisher and you aren't listed with a wholesaler, how can you convince librarians that your book is …

Taught by Amy Collins

View course

How To Validate Your Book Idea

Only 14 books show up on the first page of Amazon's search results. So wouldn't it be great to start writing your novel knowing you'll be one of those 14 with an audience? Too often authors …

Taught by Dave Chesson

View course