BookBub Ads for Authors

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Welcome to a totally different way to reach readers. BookBub has built one of the most passionate communities of book-lovers on the planet and sends out millions of targeted emails every single day, to readers who are desperate to buy books in every imaginable genre.

This course — taught by David Gaughran, author of BookBub Ads Expert — will teach you how BookBub Ads really works, and the ways in which you can increase the impact of every single launch and backlist promotion you run.

What you'll learn in this course:

  • How to use BookBub Ads to sell your books
  • Ways to find your true "comp authors" to improve your targeting
  • Which images BookBub readers respond to best
  • How to test your way to success
  • Marketing strategies to help you achieve your goals

Students can only enroll in one class at a time. If you’re currently taking a course, please wait until it has finished before signing up for a new one.


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David Gaughran writes historical fiction and science fiction, as well as lots of books for writers such as Let’s Get Digital, Strangers to Superfans, Amazon Decoded, and BookBub Ads Expert. He has also run marketing campaigns for some of the biggest self-publishers on the planet and runs one of the most popular blogs in publishing at DavidGaughran.com.

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