Blog •
Posted on Sep 25, 2024
Live: Social Media in Book Marketing
About the author
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OUR GUEST
Eleanor Pilcher is an award-winning marketer with over a decade of experience at top publishers like HarperCollins and Bonnier Books UK. Ellie led the debut campaign for Days at the Morisaki Bookshop, reaching over 3 million readers and turning it into a social media sensation. She also spearheaded the viral success of The Serial Killer's Wife, driving 50,000 sales through targeted ads and influencer outreach.
What turns some authors like Colleen Hoover and Sarah J. Maas into social media sensations? Like catching lightning in a bottle ⚡, these viral successes can be as elusive as they are lucrative. But they don’t have to be!
Join our free webinar with award-winning marketer Eleanor Pilcher as she spills her insider secrets on:
- The BookTok phenomenon & viral marketing
- Converting social engagement into real sales
- Demystifying influencer marketing
- Setting realistic expectations for social media succes

Reviewed by The Reedsy Network
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