Tag Archive: digital publishing

Amazon Ads for Authors: Two Case Studies Showing They Do Work

amazon ads for authors case studies

Amazon ads have been the talk of indie author town since Amazon opened its AMS platform to all KDP users in 2016. While Facebook ads become increasingly competitive, as Mark Dawson already predicted on this blog back in 2015, Amazon have made huge improvements to their advertising platform, and are progressively becoming one of the most favoured channels for marketing a book. Like any other advertising platform, the AMS platform comes with its own challenges and learning curve. And like any other platform, success largely depends on data analysis and iteration. In this post, we’ll analyze two case studies (one... View Article

How I Went From being an Indie Author to Scoring An Amazon Book Deal

Amazon Book Deal

Last year we spoke with author Natalie Barelli about striking a big item off her bucket list: writing and publishing her debut novel, Until I Met Her. Less than twelve months later, Natalie has been signed by Amazon’s thriller imprint Thomas & Mercer, and her novel is undergoing a re-release. In this article, she talks the bumpy road of self-publishing, one that for her has been full of trials and tribulations. However, she’s a true example of the saying, “If at first you don’t succeed, try, try again.” In a year, Natalie has turned publishing mishaps into lessons, and, clearly, her... View Article

What do Women Writers Want from an Editor?

Laurie Garrison, Ph.D. is the director of Women Writers School, a blog and course provider that works mainly with female authors. She has recently self-published a manifesto for her business, Women Writers in the Twenty-First Century. Previously, she was a university lecturer, an internationally renown critic of Victorian literature and the author of the book, Science, Sexuality and Sensation Novels: Pleasures of the Senses. The online world is bursting with free advice for writers. Everywhere I look I see articles geared toward helping the writer shape her emails, pitches, proposals, synopses and, above all, her manuscripts into something an agent, editor or... View Article

Stuck on your first draft? Call a developmental editor… or a ghostwriter

Do you need a ghostwriter or developmental editing?

So, you’ve got an original idea for a book. Maybe it’s the memoir you’ve meant to write for years, or a stunning business book designed to shake up the status quo in Silicon Valley. Once you have this idea, how do you turn it into an actual manuscript? Writing a book is no simple task, which is why published authors often work with an editor to develop their ideas before they even type ‘Chapter One’ on the top of a blank page. But for you — the independent author who doesn’t have a book deal, let alone a dedicated editor at... View Article

Anatomy of a Book: Front Matter, Body and Back Matter

Anatomy of a Book: Front Matter and Back Matter

As you put the finishing touches on your book and prepare it for publication, you’ll quickly come across the need for front matter and back matter. These terms may seem confusing at first, but they’re simply the first and last sections of your book; the bits that make it an official book, and not just chapters printed on bound paper. In this post, we’ll summarize what sections should be including in your front, body and back matter, and how you can create them all using the Reedsy Book Editor.

Digital Marketing: Author Websites 101

Digital Marketing Author Websites Header

In this Reedsy Live session, book marketer Michael Doane takes viewers through the basics of creating a successful author website — one that can effective capture visitors and convert email addresses into an all-important mailing list. Adhering to the old writer's maxim of "show, don't tell," Michael critiques pre-submitted examples to demonstrate the good and the bad of author websites.