Tag Archive: book marketing

Was Swearing in my Book Title a Sh*tty Idea?

There's More to Life than a Shitty Cubicle

When not traveling the world, Jeff Wheeland lives in California with his wife and baby daughter. This is his first novel and he may even write another if anyone likes this one. Hell, he may even write another if no one likes this one. In this article, Jeff talks about his decision to swear in the title of his novel, how doing so affected the marketability of his novel, and the role that sensitive language plays in the publishing industry.

How “Write What You Know” Helps You Find a Target Market

When she was 26, Fiona MacBain moved to Tunisia and ran a watersports base near Sousse with her local husband (more about that at fionamacbain.com). She returned to the UK with her 6-month old daughter in 1999 and eventually settled in Inverness, where she lives with her husband and children. In this article, she talks about turning her memoir into fiction and how “write what you know” can be a sales tool when marketing your book.

8 Book Marketing Mistakes to Ban in 2017

Book Marketing Mistakes

Since the birth of Reedsy, we’ve had the chance to work with thousands of authors, helping them get their books out there in the most professional possible form — and to sell them. For many authors, selling a book is even harder than writing it. But whether you’re self- or traditionally published, learning to market and sell your work is a key factor in author success. In this post, our co-founder Ricardo Fayet shares the 8 most common marketing mistakes he’s observed in the past few years. To make sure you aren’t tripped up by these common traps, read on…... View Article

CEO and Novelist: An Entrepreneur’s Experience of the Self-Publishing Industry

In 2004, Leonora Meriel founded and managed Ukraine’s largest Internet company. In 2008, after becoming CEO of the company, Leonora decided to return to her dream of being a writer, and went on to self-publish her first novel, “The Woman Behind the Waterfall”. In this guest post, she discusses how her entrepreneurial background inspired her to follow her dream, and how it prepared her to take on the publishing industry.

Authors: Build Your Street Team in 4 Simple Steps

“No man is an island,” as the old poem goes. In much the same way, you don’t get to become a successful writer without some help along the way. When you’re marketing your book, companies like Reedsy can certainly give you access to experienced freelance marketers – but in time you must also learn to rely on your Street Team.

Digital Marketing: Author Websites 101

Digital Marketing Author Websites Header

In this Reedsy Live session, book marketer Michael Doane takes viewers through the basics of creating a successful author website — one that can effective capture visitors and convert email addresses into an all-important mailing list. Adhering to the old writer's maxim of "show, don't tell," Michael critiques pre-submitted examples to demonstrate the good and the bad of author websites.

Finding a Target Audience for Your Book in 3 Steps

How to find your target audience

Don’t you feel like your book could be a massive hit, if only the right people knew about it? If there were only some way of finding your target audience, you’d be able to reach out and get your novel into their hands or e-readers. This post will lay out a method to help you select your target audience. You will find the ‘right people’ for your book, learn to see things from their perspective, and discover the most effective channels for reaching them. If you’re a self-published author, you probably don’t have the resources to market to everyone. The... View Article